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MyORB is a multi-disciplinary creative studio based in New York founded by Czech-German creative director Lucie Kim. We work closely with our clients to get to the heart of who they are – to identify and clarify core values, and translate those into memorable and lasting brand experiences across a variety of mediums.


We like to think of our studio practice as a collaboration based on mutual interest which results in emotionally engaging work. Whether it is creating an identity, conceiving a brand film or producing an entire campaign, the outcome is always conceptually sharp and visually stunning.



Creative Services

Art Direction

Brand Strategy


Concept Development

Creative Direction

Film and Video

Graphic Design











American Express

Art Directors Club

Blonde Redhead

Bravo Network

Cana Technology

Cherner Chair

Condé Nast


Haus der Kulturen der Welt

Jennifer Fisher Jewelry

Leo Koenig

Maison Mayle

Moses Nadel

New York Times

Living Form

Random House



Timothy Greenfield-Sanders

The Art of Travel

The Bulova Stetson Fund

The Guardian News & Media

World Music Institute



Lucie Kim

Lucie Kim is a creative director and storyteller who drives the concept and vision for a wide range of creative projects. Her intuitive skill of uncovering the heart of a matter combined with developing a pure, elegant aesthetic is her inherent approach to creating powerful visuals and emotionally engaging work. She is a passionate problem solver with an intellectual curiosity who loves to collaborate and inspire team members and clients alike.


Lucie, a Czech émigré by way of Germany, holds a BFA from the Fashion Institute of Technology in New York and an MA from the Chelsea College of Arts in London. She is an adjunct professor at the New School and has lectured across the globe. Her work has received international acclaim and she worked with renowned agencies including Droga5, VSA Partners, and Wieden+Kennedy.




T: + 1 212.226.4216


Email Us







For speaking engagements
and press inquiries, please
email hello[at]


For internships you can apply
with a portfolio and resume
at jobs[at]




Arte Digital – Havana, Cuba

3331 Arts Chiyoda – Tokyo, Japan

Artists Space – New York, USA

Bird Watching Gallery Show – Berlin, Germany

Czech Design Gallery – Prague, Czech Republic

D21 Kunstraum – Leipzig, Germany

Fucking Good Art/ Bildetage – Leipzig, Germany

Inspiration Fest – Buenos Aires, Argentina

Museo de Arte Contemporáneo – Santiago, Chile

Museo de Bellas Artes – Cordoba, Argentina

Japan Society – New York, USA

Spring Break Art Show – New York, USA

Patrick Parrish Gallery– New York, USA

Pnem Sound Art Festival – Uden, Netherlands

Switch Video Art Festival – Nenagh, Ireland

Traverse Video – Lausanne, France

Zinesmate Art Book Fair – Tokyo, Japan



Slanted Issue #26

Esquire Magazine

Giant Robot Magazine

Wow! Leading – Edge Designers

Promogenda – Stationery Design

Geometric Charm

Index Book – Typo Shirt One

Business Punk

The Power of Design

Gallery Mag

Carne Magazine